Brand Surfaceby Digital Crew
AI visibility intelligence · for brands going global

See how AI sees your brand.

Brand Surface tracks, analyses, and helps you fix how your brand appears across ChatGPT, Claude, Gemini, and Google AI Overview. We don’t stop at the dashboard. We help you get mentioned.

Brand Surface · Live visibility scan
144 calls · 4 engines · updated just now
real buyer query
ChatGPTChatGPT
#3
ASICS22.4%
New Balance18.1%
Nike14.2%
Brooks13.8%
ClaudeClaude
#2
ASICS24.0%
Nike19.6%
Saucony12.1%
Brooks11.7%
GeminiGemini
#4
ASICS20.8%
Brooks15.9%
New Balance12.6%
Nike9.4%
Google AIO
#5
ASICS18.4%
New Balance13.2%
HOKA11.8%
Brooks9.9%
Nike6.1%
Trusted by global brands
YaleEYKrogerLongchampOPPOCebu PacificLee Kum KeeCountry Garden
The shift

You rank on Google. But AI is recommending someone else.

Millions of buyers now search inside ChatGPT, Gemini, and Google AI Overviews. They don’t click links. They trust the answer. The brand that gets mentioned wins the consideration set you spent a decade building.

/ 01

Buyers ask AI now

They search inside ChatGPT, Gemini, AI Overviews, not Google. The answer is the result.

/ 02

Mentions decide consideration

If your brand isn't in the answer, you don't exist for that buyer. The mentioned competitor wins.

/ 03

AI visibility is the new SEO

It is already deciding who wins. A decade of brand equity gets re-scored every week.

What we do

Three layers. Visibility, intelligence, and action.

Most platforms ship the dashboard and stop. We ship the dashboard, then keep going.

/ 01

AI visibility tracking

Where your brand sits in AI answers, run after run.

  • Mention rate, share of voice, sentiment, citation share, engine by engine
  • Real category prompts run live, not synthetic queries
  • Trends across runs so you see if you are gaining or losing ground
/ 02

Competitor intelligence

Why competitors are winning the answers you should own.

  • Side by side share of voice across up to five competitors
  • The publishers AI is reading to recommend them
  • The buyer queries where you are invisible
/ 03Brand Surface only

The action layer

Reports tell you the gap. This layer tells you what to ship to close it.

  • Missing buyer questions mapped to pages to publish
  • Cited publishers mapped to outreach and seeding plans
  • Negative narratives mapped to evidence sources to counter
  • Optional execution by Digital Crew, content production through to publisher outreach
How it works

Four steps. From raw AI answer to your action plan.

01

We run real-world queries

Category prompts a real buyer would type. No synthetic noise.

02

We analyse AI responses

Mention rate, share of voice, sentiment, citation sources, every engine.

03

We benchmark competitors

Up to 5 competitors compared on the same queries on the same day.

04

We give you clear actions

Specific gaps, specific fixes, sequenced by impact.

What you get

A real report on how AI sees your brand.

Below is a slice of an actual Brand Surface report, generated against live AI engines. The full sample is one click away. No form.

Nike · AI Visibility Report
“tennis shoes for men” · LLMs + AIO · 144 calls
Sample
15.5%
Share of voice
54%
Mention rate
2,901
Citations
Share of voice · by engine
ChatGPTChatGPT
18.8%
ClaudeClaude
15.2%
GeminiGemini
13.6%
Google AIO
11.6%
We cover
ChatGPTChatGPTClaudeClaudeGeminiGeminiGoogle AIO
Coming soon
PerplexityPerplexityGrokGrokDeepSeekDeepSeekDoubaoDoubaoQwenQwen

Within six weeks we went from invisible in ChatGPT to being recommended ahead of our two largest competitors. The fix list was specific enough that our team could just execute.

Ian French
Co-Founder, Finoya.ai
+38%mention rate, 6 weeks
share of voice in ChatGPT
144live calls per report run
Packaging

Start with a free report. Grow into a partnership.

Every engagement starts with the free report. Move up only when you’re ready.

One-time

Free Report

Free
  • Single brand, single category
  • 4 AI engines (ChatGPT, Claude, Gemini, AIO)
  • Top 5 competitor benchmark
  • Citation list
  • Delivered in 5 business days
Most chosen
6-week engagement

Advisory Sprint

Contact for pricing
  • Report every two weeks
  • Strategist-led action plan
  • Up to 3 markets / 3 categories
  • Citation and authority playbook implemented
  • Technical changes to website
Quarterly retainer

Ongoing Visibility + Execution

Contact for pricing
  • Daily tracking, all engines
  • Up to 5 competitors monitored
  • Weekly human content
  • New citations to rank higher and faster
  • Monthly market review
FAQ

Questions we hear from CMOs and growth leads.

Something specific to your category? Email us and a strategist will reply the same day.

No. SEO tools measure how Google ranks pages on a results page that the buyer still has to click through. Brand Surface measures how AI engines mention and recommend brands inside the answer itself, the only output the buyer ever sees. The two signals overlap maybe twenty percent. The fix list is almost completely different. For consideration buying, the AI answer is now the more decisive of the two, and the gap is widening every quarter.

Today we run real prompts against ChatGPT, Claude, Gemini, and Google AI Overview. Perplexity, Grok, DeepSeek, Doubao, and Qwen are next on the roadmap. We always run every engine on the same prompts on the same day, so the cross engine comparison is genuinely apples to apples rather than stitched together from separate snapshots.

We start with the real category questions a buyer would type, not synthetic queries. We send those prompts to each AI engine using a geo signal that matches your target market, so the answers reflect what a buyer in that country actually sees. Every response is scored for mention rate, share of voice, sentiment, and citation source. Turnaround is five business days. You get the full report, not a teaser.

Both. The report names the gaps and sequences them by impact. Where you are missing on a buyer prompt, we name the prompt. Where a competitor is winning, we name the publishers AI is reading to recommend them. Where your sentiment is soft, we name the responses that softened it. Digital Crew is the agency that built Brand Surface, and the same team executes the content, citation, and authority work end to end when clients want delivery, not just diagnostics.

ChatGPT and Google AI Overview tend to move first, usually inside six weeks once owned content and citation work begin to surface. Claude and Gemini take longer because their indexes refresh on slower cycles. Share of voice gains and citation authority compound over three to six months. We track every run so you see exactly when each lever starts to register, rather than waiting for a quarterly review to find out.

You pick the country and language when you set up the brand. The runner passes that locale to every engine, so the web search bias, source mix, and brand references match what a local buyer actually encounters. A Singapore report cites Singapore publishers and uses regional brand spellings. A China report uses the engines and sources a China based buyer reaches today, with Doubao, DeepSeek, and Qwen support coming for full domestic coverage.

Start with the report

See how AI sees your brand.

Tell us your brand and category. We’ll show you exactly where you stand and what it would take to win the AI conversation. Free report.

Get my free AI visibility reportOr book a 30-min strategy session